Clarity
Know what you offer, who you serve, and how to position your work with confidence.
A 2-day live virtual training
TheEventBusinessBlueprint
From Event Skills to a Business That Works.
You know how to make events happen. Now it is time to build the business behind the work—with more clarity, better systems, and a plan you can keep using.
Make your next move intentional.
Training begins on Wednesday, 4 November 2026.
00Days
00Hours
00Minutes
00Seconds
It’s your
time.
time.
Don’t just work in events. Build a business in events.
More than inspiration: practical clarity, useful tools, and a more confident way to run your work.
About the training
What is The Event Business Blueprint?
The Event Business Blueprint is a live online business training for event planners and event professionals in Nigeria and across Africa. Over two practical evenings, Events by AD helps participants build better pricing, systems, client experience, vendor collaboration, and a clearer plan for growing an event business.
- Date
- 4th & 5th November 2026
- Time
- 6:00 PM–9:00 PM WAT
- Format
- Live online training
- Tickets
- From ₦45,000
Built for the people behind the moments
This is for you if events are your craft.
Whether you are already serving clients or ready to take your skill seriously, this training helps you build a business with more structure behind the beautiful work.
Event planners
Decorators
Bakers
Caterers
Photographers
Videographers
Makeup artists
MCs & DJs
Rental vendors
Florists
Stylists
And other event professionals
From skill to structure
The work gets lighter when the business gets clearer.
Your talent deserves more than guesswork and last-minute pressure. This is a practical place to create the business foundations that support your craft and your growth.
Structure
Create systems that make your enquiries, client process, and delivery feel more organised.
Confidence
Price with a better understanding of costs, profit, and the value of your expertise.
Growth
Build a stronger experience for clients, vendors, and the business you are becoming.
The learning experience
Two evenings. One practical blueprint.
Wednesday · 4th NovemberBuild the
Build the
Business
Give the work you already do a stronger foundation—from positioning and pricing to systems that support your next level.
Start with the structure.
Positioning your event businessKnow the space you own and how to communicate it clearly.
Identifying your ideal clientsFocus your effort on clients who align with the business you want to build.
Systems, structure & pricingTurn your skill into a process that supports consistent work and better decisions.
Costs, profit & enquiriesUnderstand the money behind the work and guide enquiries toward confident bookings.
Thursday · 5th NovemberMaster the
Master the
Events
Bring more confidence to the client experience, your vendor relationships, and the pressure of event-day delivery.
Lead with ease.
A better client experienceManage clients and expectations with clarity from start to finish.
Working with vendorsBuild smoother, more effective ways to collaborate around the event.
Handling event-day pressureApproach the big day with practical systems and composed leadership.
Growing toward 2027Set a more intentional direction for the future of your business.
For your
next level.
next level.
More than two evenings of insight01 02 03 04
Leave with tools you can use in the real work.
Live learning
Two days of live, practical training built around your event business.
Workbook & useful tools
A participant workbook plus practical business templates and resources.
Replay & community
Replay access and a private WhatsApp community to continue the conversation.
Certificate of participation
A record of your commitment to taking your event business seriously.
Experienced industry voices
Learn from people who understand the work.
Practical business conversations, real industry perspective, and guidance you can carry into your next enquiry, next client experience, and next event day.
Guest instructor
Duoh Ugochukwu
CEO, Events by House of Yugo
Guest instructor
Belema Okwulehie
CEO, EventsbyLemaz
Host & lead facilitator
Adaeze Dikachi
Events by AD
Your seat at the table
Choose the ticket that moves you forward.
Two evenings to take a more intentional look at your business—and leave with more than inspiration.
Early Bird
₦45,000
Secure your place for both days of the live virtual training, plus the complete participant experience.
Choose early birdRegular
₦50,000
Join the two-day live virtual training and build a clearer foundation for the business behind your work.
Choose regularA few helpful details
Before you join us.
Clear answers for event professionals considering this live online business training.
The Event Business Blueprint takes place live online on Wednesday, 4th November and Thursday, 5th November 2026, from 6:00 PM to 9:00 PM WAT each day.
The training is for event planners, decorators, bakers, caterers, photographers, videographers, makeup artists, MCs, DJs, rental vendors, florists, stylists, and other event professionals—whether you are already serving clients or ready to take your skills more seriously as a business.
Yes. The Event Business Blueprint is a live online, two-day virtual training running from 6:00 PM to 9:00 PM WAT each day.
The training covers positioning, ideal clients, pricing, costs, profit, systems, client experience, vendor collaboration, event-day pressure, business growth, and planning your 2027 business goals.
Early Bird tickets are ₦45,000 and Regular tickets are ₦50,000.
Yes. Participants receive replay access and a certificate of participation, alongside a workbook, practical templates and tools, and entry to the private WhatsApp community.
The business behind your talent matters
Give your event business a blueprint that works.
Come ready to learn, ask better questions, and create the structure your next level needs.
Secure your seat